“Partnering, informing, shaping and challenging”: Barratt Redrow policy engagement case study
Barratt Redrow plc is the UK’s largest homebuilder. Created from the merger of Barratt Developments and Redrow in 2024, the company has stated its commitment to making sustainable living a reality and building strong communities. A constituent of the FTSE 100 Index, Barratt Redrow operates under four familiar brands: Barratt Homes; Barratt London; David Wilson Homes; and Redrow.
Barratt Redrow has been on its climate and sustainability journey for many years and has invested heavily to build maturity in its strategy. Both Barratt Developments and Redrow had science-based targets validated in 2024, targeting net zero by 2040 and 2045, respectively.
The combined business has also developed a transition plan, which emphasises levers such as reducing embodied carbon, reducing emissions from completed homes, and expanding the use of renewables. The plan has been embedded into financial decision-making, business planning, incentive structures and resourcing.
This case study was informed by a semi-structured research interview with Geeta Nanda, NED of Barratt Redrow plc, and Bukky Bird, Chief Sustainability Officer (CSO), Barratt Redrow plc. Chapter Zero thanks both Geeta and Bukky for sharing their insights.
Key takeaways for boards on how to support responsible policy engagement
- Focus strategic interventions on the most important issues for the business and the customer.
- Champion an “inform, partner and shape” approach to policy engagement.
- Ensure robust governance and clear lines of accountability.
- Understand the problem to help shape the solution.
- Be patient and persistent.
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“Partnering, informing, shaping and challenging” Barratt Redrow policy engagement case study
Policy can set the direction, but boards must ensure the journey happens. It will require leadership and collaborative action to deliver the homes we all need.Geeta Nanda, NED, Barratt Redrow Plc